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I am excited to say that I have decided to add some new content to this blog. Very shortly I will begin interviewing Wisconsin craft brewers. I have a list made of the breweries and am gathering my contact information for all brewers I want to interview. I do have my first interviewee, David Oldenburg, the brewmaster at Titletown Brewery. Dave should prove to be great interview. While at Titletown Dave has won both a Silver Medal in the 2008 Great American Beer Festival (GABF) for their Railyard Ale, a Düsseldorf altbier and a Bronze in the 2009 with Dark Helmet which is a Schwartzbier. The date and time need to be finalized, but I am shooting for early February to get together with Dave. A few other brewery’s I am going to try to line up are Hinterland, Stone Cellar, Hops Haven, as well as some larger craft brewers like Furthermore, Lakefront, and New Glarus just to name a few. Hopefully I can schedule interviews with everyone on my list and keep this idea going.

Homebrew Competition
A friend of mine from our homebrew club, The Manty Malters, has produced some very fine beers lately, and I keep telling him that he should be entering these in competition. First of all, he will get some great outside feedback aside from members of the club, but I am confident he will be taking some awards. At our holiday party this past weekend he was telling me he would like to send beer off, but is unsure about how to package and ship his beer for competition. So, this post is for Brian, and others like him who may be a bit unsure about how to send beer in to competition.
First, you need to find a competition to send to . There are two spots you can look that I know of. First is the Homebrewers Association competition calendar, and second is the BJCP Calendar. You will have to look at the specific rules for each competition because not all competitions are open to all categories of beer, and some are club only competitions. Club only competition means your club needs to be a member of the AHA to enter.
What competition you enter is important too. For the best chance at getting great feedback, regardless of winning a ribbon or medal, you want to enter a large competition or one with a great reputation. Smaller competitions are great too, and each will have some great judges. However, usually (but not always) the smaller competitions also have limited numbers of judges and many times some beers are judges by inexperienced or non-trained judges. But on the flip side, your chances of winning a medal or ribbon (if that is all you are looking for) are better with a small competition. After all, a decent beer has a better chance of placing in a competition where your category has 5 entries, compared to a larger competition where you may be up against 18 to even hundreds of other entries. But a win in a large competition just feels so much better. For some of us though, as long as you get solid and honest feedback, that is what we are looking for.
So, now that you found a competition and made sure the beer you are entering fits the category you are entering (This is very important. You want to make sure you read the guidelines and enter your beer where it fits best. You may have set out to create a dry stout, but if it is sweet you are better off entering it as a sweet because that is what the beer is.), you are ready to ship.
Being a shipping clerk and working in the shipping and receiving industry for 17 years, has given me some insight into how to ship these bottles with the least chance of breaking, while still not costing an arm and a leg. I will run this down for you here, then give detailed description on how I pack for competition or trades. The trick is to prevent the glass from hitting each other, double bag the beers (I will explain why later), and pack the box tight so there is no play inside the box at all. The box should feel like a solid mass with no internal movement. If you follow those rules alone, your beer will make it to its destination safely.

Attach Label
First you want to attach the proper label as required by the competition. You are not allowed to have any markings on the bottle or the cap, so you need to affix the paper label with a rubber band. I also suggest making sure the beer is not cold when attaching the label because the condensation can make any ink you use, run, or make the paper so wet it will rip.

Wrap it with foam, bubble wrap, or newspaper.
Next you want to wrap the beer in a layer of foam, bubble wrap, or newspaper just enough so that if two bottles do make hard contact, they will not clink together or make any sound.

Wrapped tight
As you see, you want enough foam or wrap to make a nice barrier. I also leave enough at the top and bottom to protect the neck and bottom. To hold it in place you can use any type of tape.

1st bag.
Now for the bagging. You want to use this first bag as a catch-all for when the carrier handles the package too rough and it does cause some breakage. The foam will help prevent the glass from cutting the bag (as long as you can foam inside the bag first)if it breaks, and the bag will help contain the beer.

2nd bag
Now here you can do it one of two ways. You can bag each bottle in two bags, or do as I have done and place a few bottles that have been placed in smaller bags, in one large ziplock bag. What this does is give you an additional layer of leak protection. If UPS or FedEx (Never ship beer USPS to competition) detects any leaks, your package will be stopped right there. So this way, even if you have breakage, your package will get to the destination.

Layer large shipments
If you are sending many bottles, you will want to place a large layer of foam in the bottom, then place a layer of bottles. On top of that, place more foam, then your next layer of bottles. You also want to make sure that the sides, front, and back are all packed tight too. In this picture, there is a layer of 4 bottles below this, then a layer of foam, and a partial of two bottles here.

Pack it tight.
Last, you want to make sure you pack the box tight with foam. You want to force the top down so that you can pick up the box and shake it, there should not be any movement. I can tell you that FedEx and UPS handle packages a lot rougher than you think, and putting a glass or fragile sticker on the box does little for how they handle it. So pack it very tightly, that is your best protection. If there is no movement inside the box, you will be fairly safe, and foam and bubble wrap are cheap. So don’t be afraid to use them. Newspaper works good too, but can easily compress. DO NOT EVER use packing peanuts. These allow heavy items to settle and there is a lot of movement allowed by packing peanuts. These are best used for lighter items in bigger boxes, but should never be used for heavy or fragile items.
I hope that helps with how to ship beer for competition. If you have any questions, feel free to comment.

O'Fallon's Cherry Chocolate Beer
Today I will taking a look at O’Fallon’s Cherry Chocolate Beer. I picked this up simply because the label appealed to me. For some reason the label made me think about my childhood and those sodas we would get at the holidays. I guess you could call it an impulse buy.
When doing a fruit, vegetable/spice, wood aged, or specialty beer you always need to know the base style. Seeing as this is a fruit beer, I went looking for what the brewery says is the base style. For O’Fallons, all I could find is that they say it’s a dark wheat beer, so I am assuming the base is going to be a Dunkelweizen, but in reality that could mean a darker American wheat as well. But for sake of evaluation I will go with the Dunkelweizen. With that, lets take a look at it.
The aroma is dominated by artificial cherry that reminds me of maraschino cherry. The chocolate follows closely behind, and is the artificial chocolate flavor I talked about in the post “Chocolatizing Your Beer“. Behind that is some toasted malt, but not much else that I can pick out. I don’t get much in the way of dunkelweizen, not even any of the esters or phenols you should get in the wheat beer. Still, I don’t exactly think that was the goal. If I had to describe this beer to anyone as simply as possible, it just smells like a cherry cordial you just bit into. The cherry and chocolate are a bit overdone and artificial for my taste. (5 points)
The color is a muddy brownish read, and it poured a decent head. The head disappears quite fast. The beer is quite cloudy, probably from yeast which was in the bottle. (2 points)
The flavor is not far off from the aroma. It’s not as sweet as the aroma suggests though. The cherry is artificial in flavor and reminds me of drinking the juice from the maraschino cherry jar. The chocolate is muddled in a dry and candy-like impression in flavor only (without the cloying sweetness of candy). Think of chocolate flavored hard candy and that is the type of chocolate flavor we are dealing with here. Together the two flavors remind me of chewing on the last bit of a cherry Tootsie pop, and this is even more clear in the aftertaste. The good news is there is some toasty malt flavor that is picked out with some careful attention and there is definitely some low hop bitterness. The bad is that aside from some toasty malt, there is not much support for the wheat beer side of this beer. The beer may be a bit better with some real cherry and some type of real chocolate or use malts to get the chocolate character. Very rarely do flavorings cut it when they are the focal point of the beer. (9 points)
Mouthfeel is medium-light, with some slight powdery astringency sensation in the mouth. (3 points)
Overall, the beer is not bad and pretty drinkable. The only negative points I have is the artificial aspect of the beer. The cherry and chocolate are both artificial in both the aroma and flavor. It is sad really, because both flavors are easily added to beer with real ingredients and the results is so much better. To me, this comes off more like a cheap novelty than a serious go at a specialty beer. Still, in the end the beer is avoids being so sweet you can’t enjoy it. It is drinkable, and aside from stating on the website it was a dark wheat, the label is quite honest about what it brought to the table. (4 points)
In the end, I score this beer a 23 which is equal to a C or C- in my book. The artificial parts of the beer just don’t do it for me. So its OK, but nothing to really rave about. Is it really a fruit beer then? Or more a chemical beer? You be the judge.
There are some brewers who take great pride in not brewing to any particular style, and I think there is nothing wrong with that. There have been times that I have just brewed a beer for sake of brewing something I think would taste good, with no particular style in mind. I think many brewers have done the same. But there are those who think style guidelines or beer styles are not needed or a waste of time. This point of view I do disagree with and here is why.
Without style guidelines, a brewer has no target to make a desired product. Sure you can brew anything you want, but it is much easier to give your audience a preconceived notion of what they may be buying or drinking. For example, if I were to hand you a bottle of beer and tell you it is a Bavarian Heffe, chances are you will have a general idea of what to expect. If I handed you a bottle of beer and said, “here try this” and then tried to describe what it is, sure you may get an idea of what to expect, but how do you convey this message as quickly and efficiently as possible? By grouping the beer into specific named category, the consumer knows what is expected of the beer in general.
Even if you are brewing for fun and brewed a beer with no style in particular, how you tell a friend what the beer is like when you hand it to them? If you are like most brewers I know you will say something like “Well, its like a porter if you put a German twist on it by combining a porter and and weizen.” Well you may not have brewed to style, but used beer styles to tell your friend what you either were shooting for, what you ended up with. Like it or not, style is helpful in brewing to help communicate general assumptions.
I feel I am very forgiving when it comes to style when I am simply drinking a beer, but when judging a beer or drinking a commercial beer that is listed on the label as a specific style, I am looking for that beer to be within the description of that style. I couldn’t buy a Pontiac Vibe and tell you its a Dodge Viper so why would I accept that in a beer? In competition you need to be fairly strict on style, but be forgiving in an informal environment. That’s just my take.
Here are some guidelines links for anyone interested.
Brewers association Style Guidelines
BJCP Style Guidelines
Now just for fun, let me tell you a story on what inspired me to write this post. Back in September I judged in the largest homebrew competition in Wisconsin, and was paired up with another judge who I ended up having a very rough session with. Rank is not a a sign of judging quality but it can be a gauge of experience. I learned that this guy took the exam several years ago and at this point was an apprentice or recognized, I don’t recall offhand but either way I was the senior judge at the table. All seemed pleasant and he stated he was excited to be judging Oktoberfest beers seeing as it was his favorite style. “I consider myself sort of an expert on this style.” he said.
So all was going horribly once we started the flight. He hated every beer at the table and we spent a long time on each beer arguing over almost every beer. Beers that did not fit the style well, he scored high and others that were OK he scored low. In one particular beer he was trying to tell me the caramel character in this beer is OK for the style and that hop aroma is appropriate. Hmmm, you tell me (Oktoberfest Style Guidelines). Finally as thing were obviously starting to get a bit more heated, he says to me, “Well, obviously you are not familar with the American Oktoberfest style, which this beer obviously is.” Aside from thinking in my head that he was a pompous ass, I proceeded to remind him how judging works and you are supposed to judge the beer according to the guidelines set forth by the BJCP, and the category that the person entered the beer in, another judge stepped in and asked to taste the beer in an attempt to settle our dispute. Well, needless to say he agreed with me that the beer was not in style according to the guidelines. The moral of the story is that style guidelines are there for a reason. To have a set description to grade or compare a beer to. In competition, or any blind evaluation you cannot take liberties and change what you feel a brewer was trying to do. If the brewer gives you a beer and tells you its a stout, and it pours a fizzy yellow and has no roast to it at all, you cannot judge it as a different style against other stouts just because you feel its more like a pilsner.
A beer geek, a beer snob, and a beer nazi walk into a bar. The beer geek orders a cream ale and the snob snorts, rolls his eyes, then asks for an IPA. All this time the Nazi walks out because the bar does not carry Sierra Nevada harvest ale and we all know that if a bar does not carry any Sierra Nevada its just not worth the time.
I was working on a post about this topic when my latest edition of Beer Advocate magazine came to my door. Inside was a very nice article about the very subject I was going to post on, so I deleted it. But now I thought, why should I not post my article on the matter just because someone else did it? After all, this blog is not a professional outlet, just my take on beer, brewing, and beer culture. So I thought I would go ahead with the post anyway.
For those in the know about beer, I am sure you have come across all types of beer enthusiasts of all different levels of interest and knowledge. But in my eyes there are three basic types of beer lovers, you have the beer geek, the beer snob, and the beer Nazis. Each has his or her qualities that make up the beer community and have an impact on beer culture. Let me cover the three types.
The beer geek, is someone who not only knows a lot about beer and/or brewing, but also understands that each beer has its place and like them or hate them, even the American lagers are a style to be appreciated for what they are. Websters defines a geek as: An expert or enthusiast especially in a technological field or activity. So in the beer world, a beer geek would be one who may be a self-proclaimed expert in beer, beer styles, or brewing. In my eyes it’s an enthusiast who has taken the time to try to learn as much as they could about beer and styles, and even though there may be beers or styles they are not fond of, they can respect the beer for what it is.
A beer snob is someone who thinks that any particular beer, brewery, or style is the best or maybe specific beer types, such as low alcohol beers or American lagers are not worth their time or inferior because basically they don’t think they are real beers. Snobs can be hard to get along with, but they usually do show a passion for beer. Many people today proclaim themselves as beer snobs, and refuse to drink anything other than extremely hoppy or very high alcohol beers. Anything less is not “in your face” enough for them. This is OK, but in all honesty they are missing out on the whole picture.
A beer Nazi is by far the worst. They take snobbery to a whole new level and think that only barleywines are good beers, or only beers from their favorite brewery are worth drinking, or if it doesn’t have 20 pounds of hops per barrel then the beer is crap. What separates the nazi from the snob is the strength of their convictions based upon their supposed knowledge of beer or brewing.
I think we all know at least two of these types of beer lovers. I’m not saying that if you are a beer snob, then you are a big jerk or anything like that, but I often wonder how one can truly claim to be a beer lover, enthusiast, advocate, or whatever and completely alienate a beer based on what style it is, who made it, or how extreme it is. After all, shouldn’t we be appreciating a beer for how good it is? How well it was brewed? And in some cases how true to style it is? I like to think so, but I know there are some who beg to differ and think that the envelope should be pushed at all times.
Personally, I can appreciate that, but more often than not I just want to enjoy a good well crafted beer regardless of how extreme it is, or who made it. Heck, I grew up on Bud Light, Michelobe, and Bush and once in a great while I get a craving for it. Sure it’s not my beer of choice and you probably will not find them in my fridge, but it’s not because I think they are crappy beers. They are just not what I usually want. After all, who wants a McDonalds hamburger when you have easy access to nice ribeyes for only a few cents more?
In the end, all I am suggesting is that it is OK to have a favorite brewery, a favorite style, a favorite beer, or a favorite type of malt, ect. But as a beer lover, I ask that you try to take a look at the whole picture and open your mind up to all the potential styles, flavors, and aromas that beer has to offer. I know most of you realize that a cream ale, or American lager can be tough to brew. There is not much flavor or aroma to hide behind, so you do have to respect that these brewerys can make a consistent product that is very tough to produce. I’m not saying you have to drink them all the time, but if your buddy offers you a Budweiser or Michelobe Amber Bock, don’t snort at him and turn your head to his offering. Try to look on the bright side and drink the beer for what it is, then go home and crack open that Imperial IPA
Stay tuned for Part 2, A segment on Beer Styles.





